Mittwoch, 22. Oktober 2008

User Experience. One of my favorites

User experience is a thing with a whole lot of facets.
Designer Niko Nyman presented some great ideas in his Web2Expo-speech

* You can add good user experience to software and use that to sell it to your customers.
* You can add good user experience in the experience between the user and the screen.
* You can add good user experience in the processes and interactions you design.

The latter is probably the most intensive, but also the must productive way of using good experience, good vibrations. It takes a lot of creativity and a lot of power to shape these interactions, connect them to the user's offline needs, add that kind of value that allows you to address and solve the most important problems, and to become an important part of the user's life.

Sounds great.

But I think there is even more: In my eyes, the biggest benefit would come from a chain the keeps all three steps together and allows you to have full control.
* Build software (or have developers) that follow(s) the rules of user experience
* Work with designers, who follow, develop and use the rules and elements of user experience.
* Have these two steps prepared in a way so that
* you can reuse them
* you can draw a line from the software to the output and explain how it helps the experience
* you can draw a line back from the interface to the software and explain how it helps to handle that issue easily
* you can prove that your software and your designs follow consistent ideas – and those ideas are based on common problems in the real world.

I like this idea, because
* I like new thoughts and productive ideas
* ideas should be connected to solutions; at least as a guess – visions are not enough
* that shapes a product, that can be offered, discussed and sold

An important prerequisite is, that you can measure user experience. This is where we need new and reliable criteria. What do people consider as a good experience?
* It may be very simple things – even if they are not good for anything
* it may be something very important – even if it's very complicated to achieve
* or it may be something in the middle.

That doesn't answer a lot, but I understand it as a hint: We should probably look for pairs to describe what it's about. Very simple and very important would be great, very simple and a little important would be as good as very important and not so simple or quite simple and quite important.
That requires some more thoughts.

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